Good Idea, Sucky Execution

Let's have a weekly feature, shall we? We'll call it "Good Idea, Sucky Execution." First in the series is this video, "Goth Barbie." It's a brilliant idea! It could be so funny! Even the script is pretty good, but the voice over is awful. The woman doing most of it is clearly repressing laughter, which does not contribute to the realistic approach needed to pull this off, and whoever is singing the jingle sounds so fake, like a couple of tweens singing badly . . . well, they just seal this video's fate as a resident in our "Good Idea, Sucky Execution" graveyard.